Services
Here are the services I provide for small and medium businesses
New Websites
Building a new website is about creating a strategic, user-focused digital experience that connects with your audience and delivers a fast, effective, and responsive online presence.
Website Consulting
Consulting with businesses on their digital needs involves reviewing their current setup and providing clear, practical advice to improve their website, user experience, and overall digital performance to better support their goals.
Business Partner
Working as a digital website partner means continuously supporting a business to design, improve, and optimise its website so it stays aligned with goals and delivers long-term performance.
Re-Build Websites
Rebuilding a website involves modernising and improving an existing site by fixing what isn’t working and updating its design, structure, content, and performance to better meet business goals.
Process
When planning any project, there are a number of steps to take; this is known as a roadmap. Here are a few of the steps I focus on throughout.
Steps
Discovery & Strategy
Start by defining the purpose of the website. Clarify business goals, target audience, competitors, and success metrics. This stage sets the direction for everything that follows.
Research & Gap Analysis
Review your current website (if you have one) and identify what’s missing or underperforming. Analyse competitors to spot opportunities and areas where you can stand out effectively.
Information Architecture
Plan how content will be structured. This includes sitemap creation, navigation flow, and ensuring users can easily find what they need on the site.
User Experience
Map out user journeys and ensure the site is intuitive and frictionless. Focus on usability, accessibility, and how users interact with each page and feature.
Functional Requirements
List all features and functionality needed (e.g., e-commerce, booking systems, user accounts, and integrations with tools like CRM or email platforms).
Project Management
Define timelines, milestones, responsibilities, and workflows. Use tools like Trello or Asana to stay organised and on track for every delivery.
Launch Planning
Prepare for go-live: domain setup, redirects, analytics tracking, and final checks.